Still questions?
The questions we get most often about how Storymachine works, what you need to start and what to expect from us.
What exactly is Storymachine?+
Storymachine is your external content team with an AI-native engine. We first build a brand brain: everything there is to know about your brand, structured as data. Then we run a fixed content rhythm on top of it — from strategy to creation, publication and reporting.
Who is Storymachine for?+
Mostly B2B brands that want to grow through thought leadership and organic visibility: consultants, service firms, agencies, tech companies and organisations investing in content structurally.
What do I need to get started?+
→A working website we can publish to.
→Access to the channels you want to be visible on.
→One intake session to give input and direction on your positioning.
→We handle the rest.
Do I have to deliver content myself?+
No. You don't write or post anything. During the intake we collect existing material — decks, brochures, older copy — and from there we create everything, tuned to your voice, expertise and audience.
How does the collaboration work?+
→Intake and strategy: we get to know your business, goals and audience.
→Brand brain: we structure your knowledge into a working layer.
→Production: we create and publish on a fixed rhythm.
→Feedback and optimisation: every correction makes the system sharper.
What's included in the packages?+
Depending on your rhythm: blog articles, social content, lead magnets, an AI-native content workflow, human editing, an active knowledge base under your brand and monthly reporting. Details are on the pricing page.
Can I follow or steer the work?+
Yes. Everything comes to you for approval and we schedule fixed review moments. Want to shift the direction or the tone? We process it — and the brand brain remembers it.
How are you different from a traditional agency?+
Speed and scale without losing quality. We combine AI-supported processes with editorial experience. No endless briefings, no hourly billing, just a system that gets better every month.
Is there still human work involved?+
Always. AI accelerates and structures, but nothing ships without human approval. Human in the loop isn't an option here, it's the standard.